About Us



About Us


At Boutique of Blue we believe that children deserve toys, clothes and gifts that are as beautiful and unique as they are.

Boutique of Blue is a family owned and operated Australian business, which began from our desire to create a store with beautiful stand-out products for young children, and to make life easier when shopping for your little ones. We know how busy Mums and Dads are, and that it is often difficult to take the kids out shopping!

At Boutique of Blue, you can shop from our exciting range of innovative and top quality products in your own time, from the comfort of your own home. We have extensively searched for toys, clothes and gifts that are unique and which we believe any parent or child will love.

We hope you enjoy the convenience of shopping online at Boutique of Blue and that you love our products as much as we do!
Thank you for shopping at Boutique of Blue!